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Sample Industry Report
INDUSTRY ANALYSIS
Industry Name
Hardware Servers / Blade Server Manufacturing
Industry Definition
Blade servers are highly compacted versions of a server that include a circuit board with components such as processors, memory, and network connections, all designed to slide into standard industry racks. They require little space, and little administrative overhead.
Industry Hierarchy
Industry Sector: IT, Business Consulting & Business Services
Industry Subsector: IT Hardware & Peripherals
Industry Group: Enterprise Hardware Systems
Industry Subgroup: Hardware Servers
Industry Geographic Scope
The geographic scope of this industry is: Global
Industry Attractiveness
Very High Industry Attractiveness Grade
129 Industry Attractiveness Score
4 Industry Size Factor
5 Industry Growth Rate Factor
120 Industry Five Forces Score
108 Competitive Rivalry
97 Bargaining Power of Potential Entrants
102 Substitute Power
50 Customer Power
50 Vendor Power
(The strength of each industry force is ranked on a scale from 50 to 150, with 150 the highest score. The "Industry Five Forces Score" is then computed as the weighted average sum of [the inverse of] the five forces scores.)
Industry Size & Growth Rates
2010 2011 2012 2013 2014
Industry Size, US $ millions $4,995 $5,694 $6,263 $6,889 $7,371
Industry Growth Rates 11% 14% 10% 10% 7%
Product Segments
x86 EPIC blade servers with one processor;
x86 EPIC blade servers with two processors;
x86 EPIC blade servers with four processors;
RISC blade servers;
Blades with switching, routing, storage, SAN and fibre-channel access;
Diskless, anonymous and interchangeable blades;
Blades for data center and HPC applications;
Non-stop business critical blade servers;
Customer Segments
Companies with large data center needs in relatively space-constrained facilities;
Enterprise market;
Mid size companies;
Web hosting companies;
Channel Segments
Hardware resellers;
Value Added Distributors;
ISVs;
Global System Integrators;
Regional System Integrators;
End Users
IT professionals; IT architects - systems analysts / designers & integration managers;
Complementary Products & Services
Blade management tools; Hardware server maintenance services; Operating software
Substitute Products & Services
Blade server workstations; Standard rack-mounted server; PC servers; Other types of servers;
Buyer Decision Makers
CIOs; IT Staff;
Buyer Purchase Criteria
Purchase Price; Maintenance Costs; Total Cost of Ownership; Availability of bundled financing; Market share; Brand image; Perceived product quality; Sales force knowledge; Advertising; Analyst reviews; Energy efficient design; Optimal design for environmental safety;
Distribution Channel Purchase Criteria
Channel commission % of purchase price; Promotional support including market development funds; Business partner program rules and ease of doing business; Number of customers / market share; Quality of customer service provided to end customer; Quality of service provided to the channel to help support the end customer;
Industry Success Factors
Ability to win new customers to increase market share;
Vendor Types
Highly-skilled IT professionals; IT infrastructure related products and services; Consulting and market research services;
Industry Trends
Industry consolidation continues; Increasing need to provide products and services on a global basis; Competitors continue decreasing cycle time in bringing products and services to market; An increasing number of customers rely on Internet sources for purchase-related information;
Economic & Business Trends
Global GDP increasing 2.5%; Economic growth in China and India is fueling industry growth;
Geopolitical & Demographic Trends
Freedom and capitalism is expanding globally;
Technology Trends
Company IT architectures are implementing web services; New business designs & open standards exploiting Internet ubiquity are increasing; Our planet is increasingly becoming instrumented, interconnected, and intelligent;
Additional Industry Information
It is steadily getting easier to interconnect: blades; expansion blades; blade enclosures; and blade management tools from different vendors.
Future Uncertainties
The rate of M&A among competitors is uncertain; The number of new entrants in the next few years is uncertain; The growth rate of the number of customers is uncertain;
Competitors by Top Corporate Parent
Hewlett-Packard; Egenera Inc; Dell; International Business Machines; Rackable Systems Inc;
Competitors by Immediate Parent
HP Industry Standard Servers; HP BladeSystem c-Class Integrity Server Blades; BladeFrame EX; Dell PowerEdge Blade Servers; IBM BladeCenter Servers; Rackable Systems Inc; HP ProLiant Blade System servers; ;
Competitors by Brand
HP bc1500 Blade PC; NB50000c Integrity NonStop BladeSystem; BladeFrame EX Processing Blades; PowerEdge M6002-Socket, Intel Quad-Core Half Height Blade Server; IBM BladeCenter PN41Deep Packet Inspection blade server; Rackable Systems Inc; HP bc2000 Blade PC; HP bc2500 Blade PC; HP ProLiant BL465c blade servers; IBM BladeCenter QS22 blade server with Cell/B.E. processor; IBM BladeCenter JS12 Express blade server with Power processor;
Industry Revenue by World Geographic Region
Revenue Percentage
United States $1,399 28%
Canada $ 150 3%
Americas - All Other $ 400 8%
Europe $1,299 26%
Middle East $ 250 5%
Africa $ 150 3%
Japan $ 500 10%
China $ 350 7%
Other Asia Pacific $ 500 10%
TOTAL $1,211 100%
Social Responsibility Linkages
Social CSR - Computer literacy around the world;
Cross-Reference to Government Industry Codes
NAICS 334119 - Electronic Computer Manufacturing
SIC 3571 - Electronic Computers
SEC 3571 - Electronic Computers
ISIC 3000 - Manufacture of office, accounting and computing machinery
